Joannie Verret to move on from Communications role at Canoe Kayak Canada

Posted By: Canoe Kayak Canada

OTTAWA, ONTARIO (April 8, 2019) – Joannie Verret will be moving on from her current role as Canoe Kayak Canada’s Communications Coordinator in mid-april to take on new position outside of the paddling environment as the Communications Director for the Siboire Breweries in Sherbrooke and Montréal, Québec. 

Joannie has been with Canoe Kayak Canada (CKC) since August 2017 during which time she has worked on promoting paddling sports and athletes across all disciplines in Canada by revamping the organization’s communication processes and giving CKC’s branding more visibility by creating more video content, renewing clothing collections on the boutique and bringing the Paddles Up Magazine back to life. She has also helped implement a livestreaming strategy for the organisation as well as build strong communication strategies for the years to come.

“I would like to thank Joannie for her great work and dedication to Canoe Kayak Canada”, said CEO Casey Wade. “She shared her passion for paddling with us and brought an energy that made an important change to our communication objectives. We are going to miss her, and we wish her the best in her new role.”

Joannie has been paddling since she was 6 years old. She started at the Club de canotage Lac Sergent in Québec and competed in the sprint discipline with the National Team until she was 19. She has also been a coach for the Club de canoë-kayak Lac Beauport and has always been involved with the paddling community.

“It is hard for me to say goodbye to an organization and sport I have so much passion for”, said Joannie. “I have really enjoyed working in the national office and I sincerely appreciate having had the opportunity to work on the ongoing development of CKC. It was an extremely meaningful experience and I am happy I was able to give back to a sport that has always been a huge part of my life.”

Joannie will officially wrap up her duties at Canoe Kayak Canada on April 17.


About Canoe Kayak Canada

Canoe Kayak Canada (CKC) is the national governing body for competitive paddling in Canada, one of Canada’s top performing summer sports with a total of 24 Olympic medals, and a leader in the Paralympic movement. Canoe Kayak Canada is a member-based organization that includes an intricate network of clubs as well as provincial, territorial and divisional paddling associations. Elite National Team athletes proudly represent Canada at various competitions around the globe – most notably the Olympic Games, Paralympic Games, Pan American Games, ICF World Cups as well as Junior, Under 23 and Senior World Championships. Follow Canoe Kayak Canada on TwitterFacebookInstagram anYouTube.



For more information :

Casey Wade
CEO, Canoe Kayak Canada